Tag Archives: Therapy

A cucharaditas… se falla

Existen costumbres médicas y de farmacia que han prevalecido durante (ya) siglos, aunque no sean necesariamente exactas ni precisas. · Es una costumbre que proviene de antaño y que la ciencia apotecaria hizo suya; el medir las dosis de los … Continue reading

Posted in Opinión, Salud | Tagged , , , , , , , , , | 1 Comment

Improving Patient Compliance, an impressive challenge and a costly task.

  By Xavier Tello One of the most important [not so] hidden costs of therapeutics and health care, is patients’ lack of adherence to treatment. According to several authors, including a review of the Cochrane Collaboration, the “desertion” index could … Continue reading

Posted in Mercadotecnia, Opinión, Planeac. Estratégica, Salud, Ventas | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , | 5 Comments